Tuesday, April 9, 2013

4 DIRTY LITTLE SECRETS OF PERSONAL TRAINERS


4 DIRTY LITTLE SECRETS OF PERSONAL TRAINERS


Having a personal trainer or registering for a fitness boot camp can be awesome tools to improve your life. But be forewarned – personal training is an unregulated industry.

Because of this, there are a few things you should know so you don’t get burned.

And while my colleagues will probably hate me for telling you this stuff I’m going to let you in on 4 “dirty little secrets” that make my industry look bad.


1) Anyone can call themselves a “personal trainer”

You don’t have to go to college, graduate from high school, or even pass a test. Just hang a sign on your door and you’re ready to go!

And because of this it’s VERY important you do your homework before you invest your hard earned cash.


2) Even the best trainer can’t help you lose weight if you don’t make lifestyle changes

The common saying among “Fitness Insiders” is that diet is 80% of results. Some even say 90%.

While the exact number isn’t important the concept is critical. So if you’re not ready to change then save your money. Spend it when you get to that place where you’ll do ANYTHING to loss weight.


3) Big box gyms hire trainers based on sales skills – NOT training skills

The SOP in big box gyms is to hire 20 trainers and let them all loose on the gym floor. If they can pick up clients off the gym floor, they keep their job.


4) Most trainers are scared to death of a “Money Back Guarantee”

The sad truth is that most trainers don’t get any real results with their clients. And they refuse to offer a “Money Back Guarantee” because they know they’ll have to pay up.

In fact, on one guys website I saw this tag line: “Results Guaranteed or Your Old Body Back!”

I’m not trying to pick on anybody or single anyone out, but that one really pissed me off.

Imagine a car salesman selling you a car and telling you “Don’t worry – if it doesn’t run you can just drive your old car.”

I expect much more from myself, my employees, and my clients.

John Kuzora
1976 S. Main St
Wake Forest, NC 27587
(919) 435-1960


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